When global brands celebrate milestones, launch new stores, or host VIP events, every detail matters. Quality matters. Presentation matters. And the experience they create reflects their brand’s prestige.
Recently, we had the privilege of producing a collection of luxury branded cakes for Sephora as they opened their new Bullring store, Birmingham location. They handed them out to VIP clients who were celebrating their birthdays. This was to boost their online engagement and attract new customers to the store via their social influence. The team shared that they had ordered many cakes before – but the ones we produced were the best quality they had ever received!
At Khalid’s Kakes, this is exactly the standard we deliver for our corporate clients across Birmingham and the UK.
For Sephora’s grand opening, our goal was simple:
Create event cakes that matched the elegance, boldness, and modern identity of their brand.
We crafted a black and white collection featuring:
The result? A set of high-impact branded cakes that helped enhance the atmosphere of a major retail opening.
We’re proud to be a trusted corporate cake supplier for launches, client events, internal celebrations, influencer activations, and brand campaigns.
Our partnership with Sephora highlights what matters most to our corporate clients: quality, reliability, and brand-aligned creativity. When companies need branded cakes for events that truly make an impact, they come to Khalid’s Kakes.
We proudly serve organisations in retail, beauty, tech, finance, hospitality, and more.
Once the cakes were made, we packed them in our luxury gift boxes to match the Sephora brand, white window boxes with black satin ribbon and hand delivered them to the store in our refrigerated van. The response was amazing. The cakes were enjoyed by the VIP Birthday guests and the store opening was a huge success – attracting thousands!
If you wish to read more about the cakes that we have provided for Corporate store openings click here to read about the epic campervan cake we made for Nikes opening in the Bullring!
We specialise in turning your brand into a cake that gets people talking. From product launches and trade shows to employee rewards and brand activations, we’ll help you leave a lasting impression.
Bring your vision to life with a bespoke cake. Let’s make your brand the next showstopper just like Nike at The Bullring.
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